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Solutions Central
Solutions Central

Real Experts. Real Insights. Real Results.

At HCIC 2025 attendees can get immediate, expert advice to their pressing healthcare marketing challenges from experts who've successfully navigated similar situations, no sales pressure, just actionable insights. 


Bring your biggest challenge to the booth or submit it virtually prior to the conference, talk with one or multiple experts and return to the office with best next steps!

Areas of Focus

AI & Digital Infrastructure

AI & Digital Infrastructure

AI & Digital Infrastructure

  • AI Readiness
  • AI Agents
  • Composable Digital Architecture
  • Strengthen Your Digital Foundation
  • Data & Integration Solutions
  • 90-Day Digital Roadmap
  • AI Powered Content Strategy
  • Digital Quick Wins

UX & Digital Engagement

AI & Digital Infrastructure

AI & Digital Infrastructure

  • User-Centered Design
  • Content That Converts
  • Digital Experience Design
  • Omnichannel Patient Experience
  • Digital Access Optimization
  • Intuitive Design for Accessibility
  • Patient Portal Design, Adoption & Utilization Strategies
  • Lower-funnel Digital Conversion Strategies
  • Predictive UX

Marketing Automation & CRM

AI & Digital Infrastructure

Strategy, Brand & Communications

  • CRM Strategy & Implementation
  • Marketing Automation Workflows
  • Multi-Channel Campaign Management
  • Patient Access
  • Patient Engagement
  • ROI Analytics & Attribution

Strategy, Brand & Communications

Strategy, Brand & Communications

Strategy, Brand & Communications

  • Marketing Communications
  • Crisis Communication Planning
  • Internal Communications
  • Reputation Reality Check 
  • Employer Brand Excellence
  • Service Line Marketing
  • Full Funnel Marketing
  • Sports Partnerships

Hear From the Experts

Culture & Organizational Change

Strategy, Brand & Communications

Culture & Organizational Change

  • Team & Culture Readiness
  • Break Down the Silos
  • Strategic Priority Alignment
  • Change Management Excellence
  • Marketing-Clinical-IT Partnerships
  • Marketing-PX-HR Partnerships
  • Leadership Buy-In Strategies

Discussions with Friends

Strategy, Brand & Communications

Culture & Organizational Change

Experts from vendors and provider organizations will be dropping in to chat about some of the industry's hottest topics.  


Coming Soon!

Panel of Experts

Christine Albert

Christine Albert

Christine Albert

 An executive leader with an intrapreneurial mindset, a recognized thought leader, industry speaker and engaged board member.  Christine's talent lies in connecting the dots between strategy, operations, and experience to create organizations that stand out from the competition and deliver business results. 

Connect with Christine

Christina Campo

Christine Albert

Christine Albert

With deep expertise in CRM management, audience segmentation, and data-driven campaign design, Christina has helped health care and B2B organizations solve complex engagement challenges and guided organizations in building marketing journeys that not only strengthen brand loyalty but also drive measurable results.

Connect with Christina

Matt Cyr

Christine Albert

Kelly Faley

Leads an AI consultancy serving healthcare, higher education, and marketing agencies. A former digital leader at Boston Children’s Hospital and agency executive, Matt now helps organizations adopt AI through practical strategy, hands-on implementation, and a human-centered approach. He is also a frequent speaker at industry events.

Connect with Matt

Kelly Faley

Christine Albert

Kelly Faley

A former CMO and digital leader with over 30 years of health care experience, Kelly helps organizations improve the consumer health care experience by leveraging data and digital tools.   She focuses on consumer and digital strategy that drives measurable growth and cost savings. 

 

Connect with Kelly

Cynthia Galbincea

Cynthia Galbincea

Cynthia Galbincea

 Bringing a diverse marketing background spanning healthcare, retail, and consumer products, Cynthia has led brand development, service line growth initiatives, and high-profile sports sponsorships at two leading academic medical centers. Cynthia has a passion for leveraging partnerships and sponsorships to drive brand visibility and organizational growth.
 

Connect with Cynthia

Stewart Gandolf

Cynthia Galbincea

Cynthia Galbincea

Leading the Healthcare Success agency and podcast, Stewart offers expert digital marketing and branding strategies for health systems. Known for practical insight and 25+ years consulting, he empowers healthcare executives to drive growth, patient engagement, and system reputation.

Connect with Stewart

Michael Gowan

Cynthia Galbincea

Michael Gowan

 Michael believes in the power of content to connect people. With almost 30 years of experience as a writer, editor, and content strategist, he looks forward to helping you solve your content challenges—big and small.

Connect with Michael

Brooke Hynes

Cynthia Galbincea

Michael Gowan

Combining marcom exec experience with a master’s in org learning and leadership, Brooke guides teams to think bigger, align better and enjoy the process. She and her colleagues at Possibility Partners unlock clarity and speed through targeted assessments and high-impact interventions helping teams thrive through change.

Connect with Brooke

Paula Milam

Nicole Vafadari

Nicole Vafadari

Leveraging the latest tech, compliant analytics and AI integrations Paula presents and speaks on how to improve online visibility in the age of AI.  With over 25 years in health, including medical groups, pharma, devices, hospital systems and specialty marketing, Paula’s leadership empowers businesses to outperform the market, setting a new standard for measurable success. 

Connect with Paula

Nicole Vafadari

Nicole Vafadari

Nicole Vafadari

With over a decade of experience in CRM, martech, and digital health, Nicole and her team bring expertise in operating on both sides of the business, from leading marketing functions to driving IT solutions and leading teams to success. From CRM to online scheduling to call centers, they love living with one foot in both worlds, driving to better patient engagement and access.

Connect with Nicole

Jessica Walker

Nicole Vafadari

Jessica Walker

 Driving marketing effectiveness in healthcare requires a comprehensive strategy based on deep analysis and personalized customer service to nurture the most valuable leads.  Jessica has developed an advanced combination of software, services, and strategy that takes providers to new heights of market share and increased margins.

Connect with Jessica

Hosts

Therese Lockemy

Therese Lockemy

Therese Lockemy

Specializing in building scalable digital ecosystems that amplify healthcare missions, enhance patient experiences, and deliver measurable results focusing on aligning people, processes, and technology to deliver impactful outcomes.  Therese is passionate about advancing healthcare marketing through innovative, data-driven programs.

Connect with Therese

Cynthia Newton

Therese Lockemy

Therese Lockemy

  Known for her no-fluff, data-driven approach, Cynthia leads strategic initiatives that transform organizations' digital brand presence and reputation. Cynthia has worked with hundreds of health systems over the past 25 years and designs customized, technology-agnostic engagements to meet healthcare organizations' unique needs.  

Connect with Cynthia

Challenge Card Virtual Submission

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Submit your biggest challenge to our panel of experts prior to HCIC and be entered to win $100 Mastercard and a complimentary white board session with the experts after the conference!

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